To our customers:

As an independent insurance broker, we purchase insurance products and services on your behalf that are affordable, and understandable.

A.P. Reid Insurance (Ontario) Limited is owned by Storm Insurance Holdings Inc. and Jamie Reid Family Trust (2010)**

Statement on Services Provided
Our role is to provide you with the best insurance value that combines coverage, service and price.  We also provide personalized, quality service that includes professional insurance advice, ongoing policy maintenance and claims support.  When any issue arises regarding your insurance coverage, we are your advocate, using our professional experience to best represent your individual interest

How we get Paid for our Services

Insurance Company or Intermediary Personal Auto and Umbrella Personal Property Commercial Auto and Surety Commercial Property
 *Aviva Insurance Company  9 – 12.5%  12.5 – 20%  10 – 12.5%  15 – 20%
 *Echelon Insurance Company  12.5%  n/a  12.5%  n/a
 *Economical Mutual Insurance Co.  10 – 12.5%  20%  10 – 12.5%  20%
 *Economical Select (Waterloo)  10%  17.5%  10%  17.5%
 *Gore Mutual Insurance Company  10 – 12.5%  20%  10 – 12.5%  15 – 20%
 *Halwell Mutual Insurance Company  10 – 12.5%  20%  10 – 12.5%  20%
 *Intact Insurance Company  10  – 12.5%  15 – 20%  10 – 12.5%  20%
 *Portage LaPrairie Mutual Insurance Company  10 – 12.5%  15%  10 – 12.5%  20%
 *Perth  10 – 12.5%  15%  n/a  n/a
 *RSA  10 – 12.5%  20%  6 – 12.5%  15 – 20%
 UCAI  n/a  15%  n/a  15 – 20%
 *Wawanesa Mutual Insurance Company  10 – 12.5%  20%  10 – 12.5%  20%
GroupOne Insurance Services n/a n/a n/a 15%

Sales Incentives
From time to time we will be offered a sales incentive by our insurance companies to encourage us to grow our portfolio with them. These incentives may include:

  • An overall sales bonus to the brokerage based on our growth with this carrier. These bonuses can range from .5% to 1% of the amount of growth.
  • Incentives or rewards to our staff provided directly by the insurer, such as a nominal gift card.
  • Inclusion of our brokerage in a planning council or other strategic event where we are given the opportunity to provide our insight and feedback directly to the insurer senior executive

Contingent (Profit) Commission
In order for us to maintain strong relationships with quality insurers, we work with each to provide the type of business they desire.  The insurers with an asterisk (*) noted above recognize our efforts through a Contingent Commission contract.  Payment of this Contingent Commission depends on a combination of growth, profitability (loss ratio), volume, retention and increased services that we provide on behalf of the Insurer.  Contingent Commission is not guaranteed.  For detailed information on Contingent Commission, please go to the individual company’s website.

Brokerage compensation is part of your insurance premium.  A.P. Reid is paid a commission or fee for our services to you. Fees are paid to A.P. Reid by clients, in lieu of commission.

Should there be an increase in the commission schedule we receive from your insurer, or any other material change that affects compensation arrangements, we will notify you.

Your insurer will provide you with a Consumer Code of Rights and Responsibilities brochure which will be included with your new policy.

**Storm Insurance Holdings Inc. is owned by Jamie Reid Family Trust (2010) and Trimont Financial Ltd. Trimont Financial Ltd. is a subsidiary of The Wawanesa Mutual Insurance Company.

If you have any questions, please contact us.